Creating Meaningful Experiences Through Storytelling and User-Centered Design

I’m passionate about crafting stories that connect people through engaging images, video, and interactive elements paired with user-focused UX/UI. For me, design is about building community and creating meaningful experiences, not just selling a product.

With expertise across fashion, health & fitness, entertainment, and lifestyle, I specialize in user-centered designs driven by analytics and developed collaboratively in Agile workflows. I excel at creating scalable design systems in Figma, crafting tested and refined wireframes, and delivering impactful visuals that align with business goals.

Key Achievements:

• Led the design of Men’s Health digital apps, winning 9 design awards with interactive features and video.

• Developed enterprise-level design systems for Novartis, Amgen, and Sanofi, improving team efficiency by 30%

• Completed General Assembly’s Web Design Immersive, learning front-end coding to gain a deeper understanding of development processes and improve collaboration with developers.

I’m driven to create designs that inspire, connect, and deliver results.

Email
markpaulson68@gmail.com

Phone
+44 7368 522098